Marketplace
Pre-Launch To-Do List
Prior to launching the marketplace, there are a number of tasks to complete.
I am offering free photoshoots in exchange for helping me complete the pre-launch list.
I’ve marked each task with the following star ratings:
*** Priority task that I am currently working on
** Task that can be completed whenever convenient
* Other tasks need to be completed before this one
Please let me know what you feel comfortable completing in exchange for a photoshoot!
PRE-REQUISITES
Some tasks require prior experience or expertise.
However, I am open to other do-tos not mentioned here.
I am happy to hear your suggestions.
Any help is welcome :)
TASK CATEGORIES
YOU DO NOT NEED TO FIT THE ENTIRE CATEGORY DESCRIPTION.
Each category has a series of tasks of varying complexity.
These are general descriptions.
1. MARKETING & OUTREACH
- You're a big-picture thinker who loves coming up with new creative ideas for spreading the word.
- You enjoy bringing people together and event planning.
- You're well connected in the local Bay Area wellness community.
- You keep up with the latest trends and you're social media savvy.
- You love discovering mindful small business owners and artists.
2. DESIGN & DEVELOP
- You pay attention to detail.
- You're self-motivated and love learning new tools.
- You live and breathe design.
- You have experience with WordPress, Elementor Pro, and Woocommerce.
- You have experience with Canva and Figma.
- You have knowledge of design standards and principles.
3. WRITING & DOCUMENTATION
4. OPTIMIZATION & STRATEGY
1. MARKETING & OUTREACH
MARKETING CAMPAIGNS
***SHARE HEALERS EDITION MARKETING MATERIALS
Business cards in coffee shops
Posters
Stickers
(More details coming soon!)
***MINI PHOTOSHOOT DAY - EVENT ORGANIZER
Are you an active member of a mindful community?
Help me create a mini photoshoot event day.
(More details coming soon!)
**MARKETING CAMPAIGNS BRAINSTORM
(More details coming soon!)
DISCOVERY & OUTREACH
***OUTREACH STRATEGY & BRAINSTORM
(More details coming soon!)
***FIND MINDFUL SPACES (FOR EXCHANGES)
(More details coming soon!)
***FIND MINDFUL EVENTS (FOR EXCHANGES)
(More details coming soon!)
**MINDFUL VENDOR SEARCH (THAT FIT CRITERIA)
(More details coming soon!)
SOCIAL MEDIA
***INSTAGRAM REEL EDITOR
(More details coming soon!)
**SOCIAL MEDIA STRATEGY & BRAINSTORM
(More details coming soon!)
*SOCIAL MEDIA ACCOUNT MANAGER
(More details coming soon!)
2. DESIGN & DEVELOP
GRAPHIC DESIGN
***DESIGN EXCHANGES SOCIAL MEDIA TEMPLATES
(More details coming soon!)
**DESIGN MARKETPLACE SOCIAL MEDIA TEMPLATES
(More details coming soon!)
WEB DESIGN & DEVELOPMENT
*POLISH DESIGN WEB PAGES
Home page
Categories page
Vendor onboarding forms
(More details coming soon!)
*MAKE DESIGN RESPONSIVE
Mobile Version
Tablet Version
(More details coming soon!)
*SPEED OPTIMIZATION
(More details coming soon!)
*SEO - SEARCH ENGINE OPTIMIZATION
(More details coming soon!)
INTEGRATIONS & AUTOMATIONS
**MAILCHIMP INTEGRATION
(More details coming soon!)
*PAYMENT SYSTEM
(More details coming soon!)
3. WRITING & DOCUMENTATION
INTERNAL SYSTEMIZATION
***POLISH MARKETPLACE BRANDING GUIDELINES
Polish branding guidelines
Ideal vendor
Ideal customer
Copywriting/ communication style
Visual style
Values
Mission
(More details coming soon!)
***DEVELOP PITCHES
Help me develop pitches to help communicate the marketplace depending on the audience.
(More details coming soon!)
***IMPROVE WORKFLOWS, SYSTEMS, AND AUTOMATION
Help me find ways of documenting and improving my workflow.
Photoshoots
Exchanges
Marketplace
Create documents and systems to outline the process.
Help me find tools for creating consistency and streamlining my processes.
(More details coming soon!)
RESOURCES DOCUMENTATION
***CONTRIBUTOR GUIDELINES
Create guidelines for bloggers.
(More details coming soon!)
***CONTRIBUTOR BLOG TEMPLATES
Create blog templates for contributors.
(More details coming soon!)
**VENDOR ONBOARDING WORKFLOW
Document the vendor workflow.
(More details coming soon!)
**VENDOR GUIDELINES
Product guidelines.
(More details coming soon!)
*VENDOR RESOURCES
Go through my website and create documentation for vendors.
Help documents to help answer vendor questions.
(More details coming soon!)
*CONTRIBUTOR RESOURCES
Create resource documents to answer contributor questions.
(More details coming soon!)
*CUSTOMER RESOURCES
(More details coming soon!)
*CUSTOMER F.A.Q.
Create F.A.Q. page for customers.
Create resource documents to answer customer questions.
(More details coming soon!)
LEGAL
***PHOTO RELEASE FORM
Help me create photo release forms for event photography.
(More details coming soon!)
***PHOTOGRAPHY CONTRACTS
Help me write out contracts for my photography business.
(More details coming soon!)
**VENDOR CONTRACTS
Help me write a contract for onboarding vendors.
(More details coming soon!)
COPYWRITER
***EMAIL MARKETING
Exchange newsletter (customized to the exchange type)
Vendor drip email
Customer drip email
Subscriber drip email
(More details coming soon!)
***SOCIAL MEDIA
Instagram Feature exchanges
Mini photoshoot event promo
(More details coming soon!)
***WEBSITE PAGES
Home Landing Page
Our Mission
Categories Page
(More details coming soon!)
4. OPTIMIZATION & STRATEGY
FINANCES
***MONETIZATION
Help me find and implement ways to monetize my work.
(More details coming soon!)
**ACCOUNTING
Help figure out how to have healthy profit margins.
(More details coming soon!)
**MARKETPLACE PRICING
Help me figure out marketplace pricing.
(More details coming soon!)
**POINTS STRATEGY
Help figure out points and monetization.
(More details coming soon!)
BUSINESS STRATEGY
**GAMIFICATION
Help me find ways to gamify and improve the marketplace.
(More details coming soon!)
**GROWTH
Help me find ways of growing the marketplace.
(More details coming soon!)
**SYSTEMS
Help me find ways of managing and running the marketplace.
(More details coming soon!)
*K.P.I. s
Help me create and maintain KPIs.
*S.M.A.R.T. goals
Help me create and track S.M.A.R.T. goals.
FEEDBACK
*TEST WEBSITE
Go through the website and find bugs.
Find opportunities for better design.
(More details coming soon!)
*TEST WORKFLOW
What questions come up?
(More details coming soon!)
*TAKE SURVEYS
(More details coming soon!)
CONTACT
Thank you for reviewing my to-do list!
When you're ready, please fill out the exchange application form at the bottom of the Exchanges page.